Chroma is a startup offering a better overlook on regularly occurring and subscription based expenses. Its mission is to help users making conscious decisions and organizing reoccurring costs to accommodate their financial plans better. With its integration users are able to sync or manually add any service and recurring costs, modify their transaction date, cancel them or change the credit card they are connected to.
Thew project started with creating a complete set of gradient-based patterns, icons and other graphic assets that can be used in different surfaces. Chroma aims to build possibly the most simple, yet user friendly surface, so we challenged the simplicity with a dynamic, vibrant and almost echoey look. With its vivid colors, bold gradients, and playful shapes, the design system of Chroma wishes to build trust with users to become their main control panel for subscriptions and put the service to the map, making Chroma eventually a must-download essential app. As for a startup, the next step after establishing the main visual rules was to build a convincing Powerpoint/Keynote template to win trust of users, collaborators, investors and companies.
The project is currently under development, which means, the UI system seen above is still early concept and does not depict how the final product will function or look like.
